When travelers think of Asia, they immediately think of exploring Tokyo, Bangkok, or Hong Kong. Very seldom do I hear Seoul on anyone’s radar. I am here to preach the gospel on why you should visit Seoul. Ten years ago, before Korean food became mainstream in the USA and Gangnam Style was a club anthem, I lived in this amazing city for seven months on a work project and traveled back several times after my stint there. Along with my experiences, I have reached out to my friends living in Seoul for tips on why this metropolis should be on your list.
You Should Visit Seoul for the Shopping!
Shop! Whether you’re looking for designer goods or night markets, make sure to have space in your luggage to bring souvenirs back. Boni, a Samsung executive and good friend of mine, suggests to check out the new COEX Mall located close to the Grand InterContinental Seoul Parnas, a modern property in the heart of Gangnam. Shopping and luxury lodging in the same place? Sign me up!
If you’re looking for traditional Korean art, I suggest heading across the river to my old neighborhood of Insa-dong. The alleys are lined with galleries that feature antiques and modern art and beautiful tea houses. During the weekend, you can experience an outdoor market with vendors and local performers.
You Should Visit Seoul for the Food!
Food! When I had my first Korean meal in Seoul, my life changed. I’ll never forget when my Korean friend took me to an anonymous place that served Samgyeopsa (Korean style pork belly). I remember the dining experience like it was yesterday: the savory scent of the sizzling meat, the groups of people gathered around their individual barbecue laughing, drinking their OB beer, the sweet scent of plum soju (a Korean spirit), and the dozen little plates filled with pickled vegetables.
Most reputable Korean restaurants have one main ingredient on the menu: it can be seafood, poultry, pork, or soups. They have a few items on the menu, but those recipes have been mastered for decades. Also, don’t miss out on eating at a street stand. They’re everywhere in Seoul. Sometimes I would have a plate of Tteokbokki (rice cake with spicy chili sauce) from a roadside stand on my way home from work for $2. Street food stands are immaculate in Seoul.
If you’re looking for an international vibe, I suggest you head to Itaewon. When I lived there, I started to witness the neighborhood transitioning from an undesirable area where only the military guys from the nearby Yongsan base hung out to an international hub with embassies, multicultural restaurants, shops, and a melting pot of expats and locals.
My friend Chris, a professional photographer who recently lived in Seoul for two years, says, “When in Itaewon, don’t miss the very popular Street Churros. If you love coffee… this is the area to get a wide variety of high quality coffee places to satisfy your fix.” Looking for an unforgettable culinary experience? If you want to splurge, Boni recommends going to Jungsik, which serves molecular Korean food. It was voted the #10 restaurant by “The World’s Ten Best” and top restaurant in Korea.
You Should Visit Seoul for Nature and Culture!
Korea has a rich culture, and you don’t have to go far from Seoul to experience it. One of my favorite places to visit was Gyeongbokgung Palace, a majestic palace located in north of the Han river in Seoul. You’ll notice not only the beauty of the architecture, but also the mountains of Bukhansan National Park. Koreans love to hike, especially on the weekends. If you want to catch a glimpse of local culture, go for a hike on the many trails that are accessible by public transportation. Here are some hiking ideas via 10 Magazine.
The Verdict: Why you should visit Seoul? Upon arrival in Seoul, it may feel quite overwhelming, but there’s something that makes it truly special: the people. I had the opportunity to work side by side with Koreans and loved their fun, outgoing personalities. Their hospitality is the main reason why you should visit Seoul!
In my country people think they would visit Seoul because this is a great place for beauty surgery. they can turn a very normal girl to a princess. This might be because Vietnamese sees too much their movies of chiickflick, but do you think this is a good angle?
I was surprised on how normal plastic surgery is in Korea, very similar to Latin America, where I’m from!
I love Korean food, not Kimchi so much. Interesting that the restaurants have a limited menu. But I like the fact that the recipes have been mastered. I’d much rather have a great dish than a so-so one.
I feel that Kimchi is an acquired taste…I like it in small portions!
I had no idea that Seoul was a hot spot for coffee! The outdoor food stands tend to be a hot thing everywhere and this looks to be the same way.
Yes! Even when I lived there 10 years ago, I was surprised with all the coffee shops/bakeries in the city!
Though I often struggle with the food in Asia (I am a vegetarian) I would love to visit Seoul. I am sure the
people are amazing and shopping sounds great, too.
The good thing is that Seoul is so big and modern I bet you can find some vegetarian options easily!
Agree with you and I love Seoul.
Actually the food scene is amazing and I recommend a lot of Korean cuisine as well!
https://knycxjourneying.com/2016/06/02/yummylicious-seoul/
Yes! Korean food is one of my favorites!
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