{"id":1149,"date":"2015-04-13T04:06:44","date_gmt":"2015-04-13T04:06:44","guid":{"rendered":"http:\/\/www.diningtraveler.com\/?p=1149"},"modified":"2015-04-15T04:05:43","modified_gmt":"2015-04-15T04:05:43","slug":"5-travel-blog-tips-a-makeover","status":"publish","type":"post","link":"https:\/\/diningtraveler.com\/2015\/04\/5-travel-blog-tips-a-makeover.html","title":{"rendered":"5 Travel Blog Tips: A Makeover"},"content":{"rendered":"
To talk about my travel blog tips and my recent blog makeover, I have to start the story where it all began. \u00a0I started blogging in 2009 with a simple objective: to share my expat experiences in Brussels with my friends and family across the pond. Adventures of a Puerto Rican Girl in Brussels began as a diary of my weekend travels, love failures, and food discoveries. \u00a0Part travel blog, part food blog, part random ramblings, my posts were a melange of topics. \u00a0I began with zero expectations, a Blogger account, and crappy photos taken either with my blackberry or point and shoot. \u00a0However, the blog had a loyal\u00a0following among friends and the Brussels expat community. \u00a0It surprised me when it even managed to be featured in InterNations and Professional Women International during that era.<\/p>\n In 2012 I returned to the US where I started Adventures of the Repatriate as a continuation of the former blog. \u00a0Without trying the blog narrowed into a food and travel blog. \u00a0My good friend Carlis from SpicyCandyDC and I became neighbors and she began to give me blog advice in terms of photography and developing a brand. \u00a0I began to take the blog more seriously and started to become more consistent with my posts. \u00a0The journey to The Dining Traveler has been a long one but I have learned so much. \u00a0Here are my travel blog tips I wish I would’ve known years ago that can save you time and money.<\/p>\n 1. \u00a0Define Your Objective<\/strong><\/em>: \u00a0What is your objective with your blog? \u00a0Is it a hobby or your intent is to make it a career? If it’s the latter, do your research on how to get your blog up and running. \u00a0If I had to do it all over again, I would’ve done a semi-annual audit to see where the blog stood and where I want to take it.<\/strong><\/em><\/p>\n 2. \u00a0Evaluate Your Design:<\/strong> <\/em>\u00a0I still keep Adventures of a Puerto Rican Girl in Brussels<\/a> online to remind myself of what\u00a0crappy design looks like. \u00a0Content can be great but if you don’t have it in an easy to read format, it will turn readers off.<\/strong> <\/em>\u00a0Look at other successful blogs for inspiration. \u00a0Get a theme that works with your style. \u00a0I worked with several people narrowing my design and although it looked good, I was not in love with the page.<\/p>\n I was too lazy for too long about leaving Blogger (even though all the experts tell you to stay away from it!). \u00a0I found a theme which made the page look like it was not on Blogger via BThemez<\/a>. \u00a0I pretty much installed the theme by myself and the service owner, Deepkak was super helpful in walking me through the tweaks. \u00a0Although I was happy with the design, I moved to a grid theme on WordPress since it allows visitors to see a selection of my most recent posts much easier than before.<\/p>\n 3. \u00a0Learn SEO<\/strong><\/em>: \u00a0I’ll admit, I barely knew what SEO (Search Engine Optimization) was last year. \u00a0I am even surprised how people actually found my blog, especially with so many travel blogs out there. \u00a0Given that I have a full time job and still have to manage content, I hired Deepak from BThemez to do a full evaluation of the site. \u00a0The downfall of hosting with Blogger is that there are limitations on what you can do with the html of the page. \u00a0After consulting with me and learning my objectives, he recommended that if I wanted to continue to grow, I needed to become self-hosted.<\/strong> <\/em>\u00a0I have read this on other blogs as well but I felt it was quite the undertaking given the time involved. \u00a0At his recommendation and my research, I decided to go with Blue<\/a>host<\/a> for hosting and WordPress to facilitate the site. \u00a0He installed the Yoast<\/a> plugin which made it extremely easy to make sure my posts are SEO friendly. He offers custom\u00a0services on blog migration, design, and SEO. You can contact him here<\/a>. \u00a0His fees range with the level of customization (I paid $250) but what I enjoyed the most was how personal the service was. \u00a0We’ve spent hours on Google Chat troubleshooting and discussing design.<\/p>\n 4. \u00a0Social Media:<\/strong> <\/em>\u00a0During\u00a0my first years of blogging I used the “fire and forget” method of posting. \u00a0I put out a post, shared it on my personal Facebook and Twitter once and called it a day. \u00a0On this date last year, I had 575 followers on Twitter and 300 on Instagram. \u00a0Today, I have 3,700 and 2,070 followers respectively. \u00a0I did not even own\u00a0a Facebook page for the the blog (mostly because I am not a fan of Facebook), now I have close to 1,300 followers. \u00a0How did I get my numbers increase so rapidly? Engagement.<\/strong><\/em> \u00a0Unless you’re a celebrity, you have to engage with your audience. \u00a0Twitter chats are a perfect way to grow your audience and learn about trends and travel blog tips. On Instagram, I search my favorite hashtags to find like-minded individuals who I start conversations with by commenting on their photos (tip: don’t EVER comment with\u00a0\u00a0“Follow For Follow?” or “Please Follow Me” it’s tacky, take the time to ask people questions or give them a sincere compliment on their post)<\/strong><\/em>. \u00a0I’ve met great online an offline friends via social media. \u00a0Your best friends may support you and your blog but if they are not blogging, they will never understand the “struggle”.<\/strong> Good read: MOZ Beginner’s Guide to Social Media.\u00a0<\/a><\/p>\n 5. \u00a0Build a Community:<\/strong><\/em> \u00a0Thanks to social media, I have been able to build an amazing community of people online and offline. \u00a0Attend conferences such as TBEX (Travel Blogger Conference), travel shows, and local networking events. \u00a0I met Metanoya Webb at TBEX <\/a>who now contributes a monthly travel fashion<\/a> blog post to the blog. \u00a0I met Mariella from Splendor in Spanglish<\/a> over Instagram and we’ve collaborated with\u00a0blog posts and other projects. \u00a0As the Food and Travel Ambassador for CapFabb<\/a>, I am engaging with\u00a0a community of local bloggers. \u00a0In any professional field, there is competition. However, there are more opportunities to grow working together than being a lone wolf. \u00a0Cross-promoting blogs and social media posts takes your brand to a whole new audience.<\/em><\/strong> Recently, I started a series of meetups called #DCTravelBlogger (read the amazing recap by Evan of Get in my Mouf<\/a>) to continue to build a community. \u00a0Nothing beats face to face interaction.<\/p>\n It basically took me five years to\u00a0get my act together, leave Blogger, and commit full time to The Dining Traveler. \u00a0It took me five years because I did not work on the most important item of this post. \u00a0Item #1: the objective. \u00a0Living in Europe, I missed out on plenty of opportunities of content because I did not have a clear objective on what I wanted from my blog.<\/strong><\/em>\u00a0 As technology evolves and new platforms come up, the learning is continuous. \u00a0In order to make the transition from hobby to professional, an investment of time and money has to be made. \u00a0What travel blog tips can you share?<\/p>\n","protected":false},"excerpt":{"rendered":" To talk about my travel blog tips and my recent blog makeover, I have to start the story where it all began. \u00a0I started blogging in 2009 with a simple objective: to share my expat experiences in Brussels with my friends and family across the pond. Adventures of a Puerto Rican Girl in Brussels began […]<\/p>\n","protected":false},"author":27,"featured_media":1155,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[234,236,235],"class_list":{"0":"post-1149","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-uncategorized","8":"tag-blog","9":"tag-blogging-tips","10":"tag-travel-blog-tips"},"yoast_head":"\n<\/a>